About

b. 1986, HK.

 
 

I'm Allison Baker,
but you can call me Al.

I'm a strategy-focused UX leader who enjoys helping companies make complex experiences simple.

Over the years, I've honed my design skills in many environments, from scrappy start-ups to in-house teams to agencies of all sizes.

In my current role at Merkle, I've developed a passion for User Research. I have led multiple initiatives as part of large-scale CX transformation projects for global companies like GM Energy and Enterprise.

Outside of work, you'll probably find me doing crafty things like crocheting and attempting to sew my own clothes. I also enjoy stand up comedy and watching films with my husband.

SKILLS :

User Interface Design
User Experience Design
User Research
Process Mapping
Prototyping
Design Systems
Brand and Visual Design
Digital Strategy Marketing
Motion Design
Illustration
Photoshop
Illustrator
After Effects
Sketch
Principle
Zeplin
HTML/CSS

CLIENTS :

Brad’s Deals
Accenture
Eagle Hill Consulting
Shoreline Sightseeing
American Bicycle Group
Chamberlain College of Nursing